International Friendship Day is an international holiday. Here’s why…

Friends! It’s more important than money. It’s more reliable than air. Shoulders to cry on. Faces that make you smile. Memories that make you smile. Travel (and life in general), just wouldn’t be the same without them.

And our favorite part of a Contiki trip is watching those friends birth in real time. We cast a group of strangers, young and hungry for adventure. And if we help them find Europe, Asia, America or Australia, we always see the same results. Instant BFFs. Troops marching across lands to regroup. Oh, and then there’s all the weddings, by Contiki (you love the love birds).

Basically, what we’re saying is that for 60 years we’ve been driven forward and inspired by the amazing relationships we’ve built along our journey. And we think it’s worth celebrating. Indeed, we are determined to achieve it.

Because today is International Friendship Day. But unlike Valentine’s Day (cool) and Mother’s Day (again?) you probably haven’t heard of it. And we think it’s time to change that. We believe that friendships are one of life’s most precious gifts. And if that’s not a day of celebration, we don’t know what is.

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